When you apply to be an Ancarta Brand Rep, you share only what the application asks for: your Instagram handle, your name, where you're based, a few lines about you and why Ancarta feels like you. We read it personally, we never access your Instagram account, and our Privacy Policy says we don't sell or rent your personal information for money.
It's a fair thing to ask before you send anything. Every woman who loves to move is welcome to apply, we read every application personally, and we want you to succeed, so here is a plain guide to what you share, what happens to it, and the choices you keep.
What does an Ancarta Brand Rep application ask for?
Just a few details. Our application email starts with a heading for each one: your Instagram handle, your name, your location, a little about you, and why Ancarta. If you message @ancarta.co on Instagram instead, the Brand Rep page asks for your handle, a few lines about yourself and why Ancarta feels like you.
Private accounts are fine; just accept our follow request if we send one. That follow request is how we see a private profile. Our Privacy Policy covers our emails and messages as well as the Brand Rep programme, so your application, sent by message or email, falls under it too.
What should you never need to send?
Anything beyond those few lines. Applying to be an Ancarta Brand Rep never involves:
- Your Instagram password or a login code. We never access your Instagram account, so there's no reason to share either.
- Card or bank details, or a payment. There is no fee to apply or to join.
- ID documents or other sensitive information. The application doesn't need them, and our Privacy Policy asks you to avoid sending sensitive information to us by email.
If a message claiming to be from Ancarta asks for any of these, don't send it. A genuine invitation only ever comes from Ruby at @rubyancarta or from our brand account, @ancarta.co, and you can always check with us at support@ancarta.co.

Does Ancarta access your Instagram account?
No. Our Invitation & Community Terms say it directly: we never access your Instagram account. What we see is what you choose to show us, such as your profile and posts, and for a private account, what's visible once you accept our follow request.
Ruby or our team may message you on Instagram about your invitation. If you'd rather we didn't message you about offers, just tell us to stop and we won't.
What happens to your details if you join?
The programme's terms spell it out. When you join, we hold your name, email, Instagram handle, an optional TikTok handle and the personal code you choose, and we record orders placed with your codes. We use these to run the programme and your codes, to contact you, and to measure our advertising.
Some details are shared with service providers that help us do this, such as Shopify and our email provider. Our Privacy Policy also explains that we may share details such as your email, name and location with Meta in hashed (scrambled) form, to show relevant Ancarta ads and measure how they perform. You can opt out through Your Privacy Choices or by emailing support@ancarta.co.
Joining also means you agree to emails from us with outfit ideas, new arrivals, reminders and offers. You can unsubscribe at any time with the link in every email. We'll still send the messages you need, such as your codes, order and delivery updates, and important changes to the terms.
If you share your personal code, we tell you how many orders used it, but never who placed them.
Can you see, correct or delete your details?
Yes. Depending on where you live, our Privacy Policy says you may have the right to access the information we hold about you, correct it, ask us to delete it, object to certain uses such as targeted advertising, and unsubscribe from marketing. To make a request, email support@ancarta.co; we may need to verify your identity first.
You can also leave the Brand Rep programme at any time by emailing support@ancarta.co, and your codes may then be switched off. We keep personal information only as long as we reasonably need it, for things like orders, support and tax or legal requirements, and then delete or anonymise it. If you ever have a concern, tell us first so we can try to resolve it. You can also contact the privacy regulator where you live, such as the Office of the Australian Information Commissioner.
How do you apply to become an Ancarta Brand Rep?
Message @ancarta.co on Instagram, or email support@ancarta.co with your Instagram handle, your name and where you're based, a few lines about you and how you like to move, and why Ancarta feels like you. Tell us how you move, mention two or three posts you're proud of, and be yourself: a few honest lines go further than a polished pitch.
We review a limited number of applications each season, and we read every one personally. For help with the message itself, read what to write in a brand rep application, and for the programme itself, our guide to becoming an Ancarta Brand Rep.
Frequently asked questions
Do I need to give Ancarta my Instagram password?
No. We never access your Instagram account, and applying never involves a password or a login code.
Can I apply with a private account?
Yes. Private accounts are fine; just accept our follow request if we send one.
Does Ancarta sell my details?
Our Privacy Policy says we don't sell or rent your personal information for money. It also explains how some details are shared in hashed form with advertising partners such as Meta, and how to opt out.
Will I get marketing emails if I join?
Yes, joining includes agreeing to emails from us. You can unsubscribe at any time with the link in every email.
Does it cost anything to apply?
No. There is no fee to apply or to join.
Will every application be accepted?
We review a limited number of applications each season, so we can't say yes to every one. We read every application personally, and if it isn't the right moment yet, you're always welcome to apply again later.